re: ESPN 30 for 30: A cautionary NIL tale (2022 A&M Football and 2024 LSU Baseball)

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Our total NIL for that year was less than $4 million. Let’s not pretend like sliced bread knew what he was talking about when he made up that number of 30 million.

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I mean, it wasn’t 2024 OSU responding to their rival winning the first natty in 25+ years, but it was definitely out of market at the time.