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re: tOfficial 2024 Masters Tournament Thread: Scottie Scheffler (-11) is your Masters Champion

Posted on 4/11/24 at 9:53 am to
Posted by Rhino5
Atlanta
Member since Nov 2014
28907 posts
Posted on 4/11/24 at 9:53 am to
quote:

Ahh yes the annual challenge of trying to figure out how/when just to watch the damn tournament

It should be criminal that companies don’t play it from start to finish when we pay the bills.
Posted by KosmoCramer
Member since Dec 2007
76552 posts
Posted on 4/11/24 at 10:01 am to
quote:

It should be criminal that companies don’t play it from start to finish when we pay the bills.


Huh?
Posted by lsupride87
Member since Dec 2007
95938 posts
Posted on 4/11/24 at 10:11 am to
quote:

It should be criminal that companies don’t play it from start to finish when we pay the bills.
Augusta National controls the coverage. You aren’t paying their bills

quote:

How much does CBS pay Augusta to air the Masters under the terms of its rights deal?

Not a red cent.

Besides being one of the world’s most mythologized sporting events, the Masters is a singular media property. As revealed by the late Pat Summerall in his 2008 autobiography Summerall: On and Off the Air, CBS maintains the rights to broadcast the Masters as part of a “year-to-year handshake agreement with the club.” While Augusta could clear as much as $125 million in TV money each spring under a standard media deal, the club does not charge CBS (or Thursday-Friday host ESPN) a rights fee.
This post was edited on 4/11/24 at 10:14 am
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